News

Events 17th March 2023

Raccoon Media Group expands Outdoor Expo portfolio into Boston, Massachusetts, USA

Raccoon Media Group, the company behind the award-winning National Outdoor Expo, has announced that it is launching The Boston Outdoor Expo, Massachusetts, USA, Spring 2024. The news comes just as the second UK edition of the National Outdoor Expo opens this weekend at the NEC, Birmingham. The new Expo will see Raccoon Media Group working…

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Events 25th January 2023

A winning weekend for runners

Raccoon Media Group announces most successful event in its history, with renewed optimism for the year ahead The National Running Show held Saturday 21st and Sunday 22nd January at the NEC Birmingham, saw exhibitor and sponsorship revenue increase by 38% this year (30% increase on pre-covid figures) and the largest visitor audience it has ever…

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News 8th November 2022

Raccoon Media Group adds financial wellbeing to the agenda

Raccoon Media Group has agreed a multi-show partnership with LifeTidy, the life planner for money management, to help visitors to its shows manage their physical, mental and financial wellbeing. The 5 year deal will see the two organisations work hand-in-hand to promote  financial wellbeing and comprehensive life organisation, across all its shows, kicking off with…

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News 19th October 2022

Sporting Insights data suggests cycling spend may hold up better than other sectors

Leisure spending may hold up better than expected among active Brits. This is the conclusion of a new report by Sporting Insights (formerly Sports Marketing Surveys Inc.), available for immediate purchase. The study confirms suspicions that general spending will, and indeed already is, beginning to be constrained. However, data suggests almost half of people are…

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News 17th October 2022

Raccoon Media Group announces large scale expansion of UK snowsports portfolio in partnership with Evening Standard Live

Raccoon Media Group, the company behind The National Snow Show Birmingham, has today announced that it is launching National Snow Week and The London Snow Show in partnership with Evening Standard Live in 2023, further extending its operations within the UK snowsport industry. The joint venture will see Raccoon Media Group working in partnership with…

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Events 4th October 2022

The National Outdoor Expo returns to the NEC for 2023

Outdoor enthusiasts across the country should mark their calendar for 18-19 March 2023 when the second edition of the award-winning National Outdoor Expo will take place at the NEC in Birmingham, bringing all of the kit, tech and advice under one roof for a jam-packed weekend of outdoor inspiration.   The show, which will be…

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News 16th September 2022

Warren Miller Film Tour returns to the UK with new partnership

Adventure Entertainment and Raccoon Media Group have entered into an exciting new partnership to expand their snowsports businesses together in 2023. The partnership will see Raccoon Media Group (organiser of the National Snow Show) support the marketing and delivery for Adventure Entertainment’s release of the 73rd annual WARREN MILLER* film, “Daymaker”, in the United Kingdom…

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News 6th September 2022

Raccoon Events to Become Raccoon Media Group

Raccoon Events has today announced it will re-brand to Raccoon Media Group to reflect it’s growing data, digital and podcast businesses. Raccoon Media Group has committed significant additional financial support for its media brand Outside & Active. This investment will be used mainly to grow the team and to invest in new technologies. Outside &…

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