We partnered with ecollective to help us measure and reduce our carbon footprint. Calculating your own carbon footprint can be a little complex as almost everything in our day to day lives has some sort of footprint. Our calculation system is not perfect, but it is highly accurate and allows us to see what we can improve and by calculating every element of the business we can see where to focus our attention. It will also get better with every event.

For this project, we followed the Greenhouse Gas Protocol (GHG Protocol) and applied emission factors provided by DEFRA and other data sources. To keep ourselves accountable and open to criticism, we are happy to share our methodology. Just email us or ecollective to find out more.

A bit about ecollective

A team of self-confessed carbon geeks, they are committed to helping businesses fight the climate crisis. They do this by making it as simple as possible to measure carbon performance today and providing tools to improve it tomorrow. By finding sustainable solutions that benefit the business, the customer and the planet.

Our team are closely working along side Charlie from ecollective to gather all relevant information needed, to measure and calculate our carbon footprint across all our events and day to day lives.

Carbon auditing has commenced:

National Running Show South, 11-12 September 2021, Farnborough International, Hampshire – event has been audited – overview report below.*

National Snow Show, 22-23 October 2021, NEC Birmingham – event has been audited, overview report below.*

* figures are currently based on the events themselves and do not factor in visitor or exhibitor travel, which we are still calculating in order to be as accurate as possible. Full reports will be published when ready. 

National Running Show South 2021 audit overview    

We have appointed Ecolibrium as Sustainable Travel Partner for the National Outdoor Expo and incorporated optional carbon offsetting process into See Tickets booking system.

Sustainable Travel Partner: Ecolibrium

Raccoon Events are working with Ecolibrium to offset the travel carbon footprint that is generated by The National Outdoor Expo.

Ecolibrium is a live events industry response to the climate crisis – a community of events, festivals, suppliers, artists and music companies taking action to reduce travel impacts and invest in climate solutions.

All visitors will be encouraged to offset their travel using a dedicated travel calculator or with a suggested contribution, which will be integrated in the box office ticket booking system, with reminders before, during and after the event to donate to the Trees+ offsetting programme.

The Trees+ programme includes the option to mitigate the impacts of unavoidable travel CO2e emissions by investing in climate solutions with social benefits that go beyond ‘balancing,’ in line with current UN approaches.

Every tonne of CO2e balanced by the Trees+ programme includes:

PLANTING: Balancing carbon emissions through tree planting in the UK in line with the UK government approved Woodland Carbon Code

PROTECTION: Protecting areas of threatened rainforest – reducing deforestation and protecting biodiversity

REGENERATION: Social & environmental regeneration through tree planting, sustainable farming, forestry protection and local governance in parts of the world most at risk from climate change.

How Balancing Works

Ecolibrium helps you calculate the tonnes of CO2e emitted using the Travel Carbon Calculator and associated tools. Travel carbon balancing with Trees+ is based on £15 per tonne of CO2e.

The £15 is split into 3 investments with our established partners, and an administration cost as follows:

  • Planting trees in the UK (equals 1 tonne CO2e) with Forest Carbon (50%)
  • Protection – Rainforest Trust – minimum 1 acre (25%)
  • Social – Temwa (Malawi) – 3 trees + social benefits (12.5%)
  • Administration cost & building the movement (12.5%)

Venue Initiatives – The NEC

  • The NEC is a zero to landfill venue with an average recycling rate of circa 80%
  • Mixed recycling and General waste is transported to a local plant just 7 miles from site where it is sorted and recyclables removed
  • Recyclable material is transported to a second plant in Wolverhampton where it undergoes further sorting, grading, is bulked and enters the commodities market
  • Remaining waste is utilised as waste to Energy, and generates electricity for homes and businesses in the Birmingham area
  • Any residual ash from the Waste to Energy process is used in road building scheme
  • Food waste is separated on site and taken 4 miles to the Severn Trent Anaerobic Digestion Plant
  • The food is composted and the resulting methane generates electricity to power the local sewage plant, with excess put back into the National Grid
  • The resulting compost is sold on to local farmers as fertilise
  • Segregated glass waste is taken to a processor in Walsall
  • High quality glass cullet from the processing is used to make further glass bottles
  • Lower quality cullet is used in road building
  • Metal waste is collected as a mixed load and transported to a processor 5 miles from the NEC
  • Large wood waste items are segregated and taken to a local processor less than 3 miles from the venue
  • Wood is sorted and utilised in various ways depending on the grade such as reclaimed/reused, biomass pellets, animal bedding, wood chippings for use on land
  • Pallets are collected, stored  and taken to a local company 2 junctions up the M42
  • Here they are checked/repaired and re-distributed into the transport industry
  • Our policy is that waste should not travel more than 30 miles from site, minimising carbon emissions and supporting local businesses
  • We have a fleet of waste vehicles based on site, so no unnecessary travelling takes place, further minimising emissions
  • We regularly find alternative ways to deal with discarded items, such as donating them to local community groups for reuse
  • Past donations include supporting community cafes with chairs and tables, community garden projects with soil/hardcore/bark, local hostels with excess food, counselling organisations with office furniture